Welcome to Keystone

An online business programme for enterprising women.

Our holistic approach combines world-class teaching with wellness rituals, powered by a nurturing community to help you and your business thrive.

Our Programme

“You never know the answers to questions you don’t ask.” – Dr. Sharon Malone

Keystone pairs vital business skills with courses, rituals and coaching circles to discover what drives, inspires and energises you. Our holistic approach is designed to support you to rethink your working life. We run our foundation programme twice a year, starting in the Spring and Autumn.
Business women in a room laughing. Black and white image with mural on wall.
Watch Intro Video

Why Keystone?

A message from founder Dani Trudeau

What's Included

  • A Community of Enterprising Women

  • Weekly Live Virtual Sessions

  • 7 Holistic Business Courses

  • 6 Wellness Rituals

  • Access to our Resource Library

  • 9 weeks of Mentorship and Group Coaching

  • Virtual Coaching Circles Beyond the Programme

Our Courses

“Honesty is the cornerstone of all success. Without honesty, confidence and ability to perform shall cease to exist.”—Mary Kay Ash

Our courses have been designed to give you the best foundations for success. We believe this can be achieved with a powerful combination of thoughtful content supported by a nurturing community. Together, we will define your own version of success. Align your personal vision with your business mission. Design products & services, set goals and learn how to engage with different audiences.
Women's network sitting down with notebooks on their laps writing.


“Caring for myself is not self-indulgence, it is self-preservation, and that is an act of political warfare.” —Audre Lorde

By turning small acts into significant behaviours, you can improve your performance and find more meaning in the everyday. Throughout the programme, we will explore wellness practices and a variety of strategies to help you thrive. Try our free Wellness Ritual taster course.
Black and white image of woman swimming in the North Sea with other women


"There is no power for change greater than a community discovering what it cares about." —Margaret J. Wheatley

Community is at the heart of what we do, which is why we only take up to 10 participants in each cohort. This core group will explore, share, question, offer guidance and celebrate successes together. You will also have access to the wider network after the course.
Black and white image of 3 women talking at a women's business network.

Our Newsletters

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We promise to send you newsletters with thoughtful and relevant content and never to spam you. The newsletters are also the best way to stay up to date with upcoming events, enrolment dates and offers.
Black and white photograph of women in business from the Keystone community

Your Learning Experience

During the programme you will:

  • Apply

    Learn, practise and apply tools to build confidence, momentum and clarity in your work.

  • Collate

    Develop a holistic approach to align your experience and talents with your business aspirations.

  • Network

    Engage with other enterprising women, contributing to the growth of a nurturing professional network.

  • Reflect

    Reimagine and spend time looking inwards to design a better working life for you.

Watch Intro Video

Alumni Makiko Konishi

Founder of Fold with Makiko


What previous members have said about their Keystone experience:

Rowan Morrision

"I joined Keystone because I was embarking on a major career change to self-employment and wanted to meet other like-minded women who could support me - and in turn who I could support - in being successful."

Jayne Seawright

"I joined Keystone to enable to me to transition to a new career with the support of a strong community. I have often felt isolated as an entrepreneur so the thought of being around other women like me was really inspiring and encouraging."

Hannah Ashwell

"I joined Keystone because I am pivoting my business and wanted to find accountability and focus so that I could present my business in a clear and confident way."

Ailsa Lochhead

"I continued as alumni with Keystone because I had gained a lot over the first year in terms of finding my feet again so wanted to maintain the commitment I'd made to becoming unstuck, allowing time for my health and wellbeing and continue to grow my ideas with this supportive community.’’

Kathryn Lawrence

"Thank you again for such a great experience. I'd love to stay involved via the group and periodic social / networking catch ups."

Anna Robinson

"I valued the positive and encouraging attitude of Dani and others leading the sessions, along with their willingness to be vulnerable and transparent. I also valued the coaching circle, the exercises within the sessions and those that I took to mull on at home and the breadth and diversity of women and the businesses and projects they are involved in. The programme made for some inspiring, helpful and deep conversation."

Makiko Konishi

“Thank you for all your hard work and dedication and making Keystone work for women and so many different stages of business. It’s inspiring to see.”


Your journey starts here.